This week on  @SAFM with @AshrafGarda I chatted about the top mobile trends for 2018 from a consumer perspective. As marketers we need to understand just how fiercely personal the mobile device is and  to ensure that we move towards  from  just having a mobile/digital presence to now delivering relative and personalised content based on the consumer’s needs.


To listen to the podcast of the show, click here:

To read the full article, click here: