by lynette@usefulandbeautiful.co.za | Jul 26, 2015 | Blog, mCommerce, Mobile, Mobile Marketing, omnichannel, Social Media
In our current digital age, omni-channel is no longer a strategy just for retailers. Social media makes all brands accessible and exchanges seamless. On social media you can reach your consumers, research them and personally engage with them. While not the only part...
by lynette@usefulandbeautiful.co.za | Jun 23, 2015 | Apps, Blog, mCommerce
Click here to listen to a recording of the show This week I have discussed my top 5 shopping apps on @SAFM with @AshrafGarda on Tech Media today: 1. Kauai Loyalty App – http://www.kauai.co.za/promotions/kauai-loyalty-app Price: Free Launched late last year on...
by lynette@usefulandbeautiful.co.za | May 25, 2015 | Blog, Mobile, Mobile Marketing, omnichannel, Podcast
Click here to listen to a recording of my chat with Katleho Mogase where we unpack what Omni-channel actually means More and more South African companies across industries are talking about building Omni-channel strategies and infrastructures to give customers a...
by lynette@usefulandbeautiful.co.za | May 3, 2015 | Blog, Women in Tech
Click here to listen to a recording of the show As a woman with more than 17 years of work experience in the challenging and constantly evolving tech industry, I have had my fair share of learning experiences over time. After being bombarded with the question on...
by lynette@usefulandbeautiful.co.za | May 3, 2015 | Blog, Women in Tech
The burning question that any female in tech is being asked at the moment is “How have you managed to cope as a female in tech? “ After 17 challenging years in the technology industry, I am usually on the receiving end of this question about 20 times a year. However,...
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